How to Optimize a PPC Campaign While Under a Tight Budget

March 31st, 2014 by Kaivan Dave
Google-PPC

Paid search (PPC) is a great way to bring in traffic, but when your budget is tight, paid search is also the easiest thing to cut. I understand that when you need to find a way to decrease your marketing spend, scaling back on  your PPC campaign is a natural answer, but paid search is still extremely important […]

5 Gmail Tools That Will Make Your Life Easier

February 22nd, 2014 by Kaivan Dave
Gmail Look and Feel

Here are my 5 favorite tools that I use with Gmail to help kick more ass in life: Rapportive: This is an incredibly powerful tool that pulls all your contacts’ details into one place, displaying their photos and social profiles right within your inbox. I use this tool all the time to do research on […]

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